The Rise of the Virtual Pay-TV Provider – Analysis and Forecast
“The number of virtual pay-TV households will increase five fold by the end of the next decade, topping 24 million by 2030. Importantly, this growth will come almost exclusively at the cost of legacy subscriptions.”
Senior Analyst Joel Espelien and TDG Co-Founder Michael Greeson have spent years studying the US home TV ecosystem, accurately predicting the rise of SVOD, the decline of live linear viewing, and the ascendency of quantum media and TV as an app.
Their new report, The Rise of the Virtual Pay-TV Provider – Analysis & Forecasts, offers the most thorough examination of the dynamics fueling the transition from legacy to live streaming pay-TV models, and provides forecasts for total pay-TV households and the legacy/virtual split through 2030. Strategists looking for a long-term edge will appreciate the depth of treatment and quality of foresight.
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