TDG 3-Minute Reads
Device-as-Distribution Channel Strategy
Can Roku Make it Work? With its roots in streaming device manufacturing, is it wise for Roku to get into the originals business and compete against...
Strategery
The unfortunate sequel coming to America this summer is the growing threat of CV19 and another round of mask mandates. Whether CV19, the Delta Sequel...
Good News! – NBC to Expand its Streaming and Digital Operations
The NBCUniversal News Group announced a significant investment in its streaming and digital operations last week. In a July 27th press release, the...
The “Netflix of Games” Winning Platform May Just Be Netflix
What Happened Netflix confirmed recent rumors about entering the games business with the hiring announcement of Mike Verdu from Facebook Reality Labs...
Can Comcast Create Enough Value from the Olympics to Justify the Cost of Content?
Olympic Value History The Olympics have long been one of the strongest pieces of content available. For the two weeks they broadcast, the Olympics...
The Apple of Roger Goodells’s Eye
Apple has been rumored, or more likely expected, to change television for at least the last decade. Since Steve Jobs famously remarked “I finally...
Regional Sports Leader, Sinclair is Bidding for NBC Regional Sports Networks
As reported in the New York Post, Sinclair Broadcasting has made an acquisition offer for NBCUniversal’s seven regional Sports Networks (RSNs). The...
Why Broadcast Networks Should Seriously Consider Canceling Their Evening News Broadcasts
In 1980, 42.3 million people watched major-network evening news. Today, viewership has fallen to 23.5 million, a loss of 44% of viewers in 40 years...
It’s Not All About Content Spend
With the recent merger of Warner Media and Discovery, and Amazon’s acquisition of the MGM archives, it has become quite popular to compare the...
HBO Max with Ads – Success or Strategic Blunder?
During its virtual upfront meeting last week, WarnerMedia CEO Jason Kilar announced the much-anticipated launch of “HBO Max with Ads”, a...